You've shipped harder things than this. You've led bigger rooms, solved messier problems. And yet right now you cannot write this email. You cannot start this deck. You cannot make this decision.
You're just... sitting there.
This isn't laziness. It isn't a sign you've hit your ceiling. It's a gap between what you can do and what you're actually doing.
It has a cause. Which means it has a fix.
Most execution problems aren't strategy problems. Something specific has seized up.
And when a leader gets stuck, the organisation fragments. Debates fill the vacuum. Teams hedge. Strategy blurs. What feels like a personal problem isn't.
Here's how to fix it:
Every time you get stuck, one of three things has dropped to zero — Clarity, Energy, or Commitment. If any one drops to zero, the others can't compensate.
Name which one it is. Pick the tool. Move.
Then keep moving.
Former Group Product Manager
I'll be using it. Looks really strong
"The framing really lands — especially that trying harder isn't the answer anymore, and that you need all three factors to be non-zero, not perfect."
My Mum
Home
Wow, it's really inspiring
"I LOVE it - it's so easy to read, so obviously workable, and your diagrams are perfect — they stick in the mind and explain the issue accurately, and are funny into the bargain!"
Let's meet
Book a 20 minute clarity call so we can get to know each other a little and explore your goals and what's keeping you from them. We'll finish with an invitation to work together, a recommendation to meet someone else, or simply a clearer next step.





