The Fast Brain Coach

Hi, I'm Richard.

Former Google and Amazon exec, now helping founder-CEOs to accelerate by leading their way, not the way the playbook says they should.

The Fast Brain Coach

Hi, I'm Richard.

Former Google and Amazon exec, now helping founder-CEOs to accelerate by leading their way, not the way the playbook says they should.

Indulge me a moment

I believe the world is not suffering from a lack of talent. It is suffering from a lack of people willing to live as themselves, full on, wholehearted, unleashed.

Everywhere, remarkable humans are trying hard to live up to someone else's expectations. Following the playbook. Fitting the template. Being who they think they should be, while the person they really are withers away inside.

And it spreads. When one of us holds back, everyone around us learns to hold back. But when one of us comes alive, everyone around us remembers they're allowed to.

That is why I work with leaders. Not because they matter more, but because they multiply impact. A leader who is fully alive gives many more people permission to live.

So here is what I believe, and it still scares me to say it:

Your instinct is not the thing to outgrow. Your emotions are not the enemy of good judgment. And a person fully alive, speaking and acting on their own truth, does more good in this world than a timid person doing everything correctly. Even when I disagree with them.

Aliveness beats correctness.

Live as you. Full on. Wholehearted. Unleashed. And watch what happens to everyone around you.

Indulge me a moment

I believe the world is not suffering from a lack of talent. It is suffering from a lack of people willing to live as themselves, full on, wholehearted, unleashed.

Everywhere, remarkable humans are trying hard to live up to someone else's expectations. Following the playbook. Fitting the template. Being who they think they should be, while the person they really are withers away inside.

And it spreads. When one of us holds back, everyone around us learns to hold back. But when one of us comes alive, everyone around us remembers they're allowed to.

That is why I work with leaders. Not because they matter more, but because they multiply impact. A leader who is fully alive gives many more people permission to live.

So here is what I believe, and it still scares me to say it:

Your instinct is not the thing to outgrow. Your emotions are not the enemy of good judgment. And a person fully alive, speaking and acting on their own truth, does more good in this world than a timid person doing everything correctly. Even when I disagree with them.

Aliveness beats correctness.

Live as you. Full on. Wholehearted. Unleashed. And watch what happens to everyone around you.

Indulge me a moment

I believe the world is not suffering from a lack of talent. It is suffering from a lack of people willing to live as themselves, full on, wholehearted, unleashed.

Everywhere, remarkable humans are trying hard to live up to someone else's expectations. Following the playbook. Fitting the template. Being who they think they should be, while the person they really are withers away inside.

And it spreads. When one of us holds back, everyone around us learns to hold back. But when one of us comes alive, everyone around us remembers they're allowed to.

That is why I work with leaders. Not because they matter more, but because they multiply impact. A leader who is fully alive gives many more people permission to live.

So here is what I believe, and it still scares me to say it:

Your instinct is not the thing to outgrow. Your emotions are not the enemy of good judgment. And a person fully alive, speaking and acting on their own truth, does more good in this world than a timid person doing everything correctly. Even when I disagree with them.

Aliveness beats correctness.

Live as you. Full on. Wholehearted. Unleashed. And watch what happens to everyone around you.

Who I work with

The leaders I work with aren't short on intelligence, ambition, or drive. They're capable, driven, and privately frustrated by the distance between what they and their organisations could be doing and what's actually getting done.

Many of them have a fast, pattern-matching, high-stimulus brain, whether or not they carry a formal ADHD diagnosis. They've adapted well enough to perform, which is exactly why the friction stays invisible to everyone else. What's usually in the way is unclear priorities, decision fatigue, organisational complexity, or leadership patterns that no longer fit the scale they're operating at.

I treat neurodiversity as an operating system worth understanding and building on, not a flaw to manage around. My job is to help you see those patterns clearly enough to change them.

What we work on

Whatever you need to get where you want to go is what we work on. Commonly, this includes:

  • Clarity under pressure: cutting through noise to the decision that matters most

  • Execution and momentum: building the habits that turn thinking into output

  • Leadership transitions: moving from functional expert to strategic executive

  • Managing energy: recognising the drains that create friction and risk burnout

  • Fast-brain leadership: leading in a way that fits how your brain actually works

How I work

I don't come with a programme or a prescribed framework to apply to every client. I follow the person, not a script. What I bring is pattern recognition from over two decades inside fast-moving organisations, so I can understand context fast and we can get straight to what actually matters.

Rather than doing the analysis and telling you what I think you should do, I help you figure out what you actually think, what you want, and how you'll go about getting it. I'll draw on my own experience when it's useful, to close a knowledge gap, or challenge an assumption, but you're the expert on yourself, your team, your business, and your customers. My job is to help you access that expertise and intuition, not override it with mine.

Most leaders are good at thinking and much less comfortable slowing down enough to notice the frustration, fear, or desire underneath it. I push for that honesty alongside the analysis and strategy, because it usually points straight at what needs to change.

Where I've come from

I've spent over 20 years across pretty much every part of a technology business: software development and systems administration, partnerships and customer service at Google, product leadership in various startups, and running a cross-functional product team of over 100 people with over $1B in revenue impact at Amazon. That breadth is why I can sit in a room with a CTO, a CMO, and a CFO and speak all three languages.

I got there by trying harder, which worked until it didn't. Two burnouts and, at 47, an ADHD diagnosis that explained a great deal. I stopped, retrained as an executive coach at Henley Business School, and built a way of working that fits how my brain actually operates rather than how I thought it should.

Since then, a decade working with founders and executives across Europe and the US, from fast-growing scaleups to some of the world's largest organisations, doing my own sales and marketing along the way.

What's shaping my thinking

If you're into coaching literature, I love Claire Pedrick's Simplifying Coaching, Marcia Reynolds' Coach The Person, Not The Problem, and Michael Bungay Stanier's The Coaching Habit and The Advice Trap. I've learnt a lot about high impact coaching from the work of Rich Litvin, Michael Neill, and Steve Hardison, and found Tony Robbins' Awaken The Giant Within unexpectedly insightful.

I've benefitted profoundly from somatic and emotions work, connecting my instincts and drives to my rational thinking rather than treating them as separate. I help my clients do the same, informed by Eugene Gendlin, Eckhardt Tolle, Bessel van der Kolk, Bruce Tift, and more.

Credentials

  • BSc in Mathematical and Computer Sciences (Adelaide University, South Australia)

  • Professional Certificate in Executive Coaching (Henley Business School, University of Reading, UK)

  • Associate Certified Coach (International Coaching Federation)

  • ADHD Coach Certification (Efficient Coach)

Off the clock

I live in Luxembourg with my wife, three kids, and my mother-in-law: a full house by any measure. We have no pets (yet).

I can order food in French, beer in German, pass tests in Luxembourgish, listen in on my kids in Russian, and I used to be able to flirt in Spanish. Despite this, I am genetically monolingual.

I work out two to three times a week, have been known to do yoga, and love to relax in a 90C (200F) sauna with a skilled Aufgussmeister. In 2019 I rode 320km over three days with TechBikers from Paris to London (yes, we took a ferry), raising over £2,000 for charity, which I'm still proud of.

I cook frequently and make a genuinely excellent chili con carne. My physique still reflects my cooking more than my exercise regime.

Let's meet

Book a 20 minute clarity call so we can get to know each other a little and explore your goals and what's keeping you from them. We'll finish with an invitation to work together, a recommendation to meet someone else, or simply a clearer next step.

© 2026 Russell and Company SARL-S. All rights reserved.

© 2026 Russell and Company SARL-S. All rights reserved.

© 2026 Russell and Company SARL-S. All rights reserved.